During my time in the SMAD (School of Media Arts and Design) program at James Madison University, I had the opportunity to gain hands-on experience through both independent projects and collaborative work with professors and fellow classmates.
Throughout the program, I developed skills across a variety of creative disciplines and became proficient in Adobe Creative Cloud, including Photoshop, InDesign and Illustrator. I also earned multiple LinkedIn certifications to further strengthen my design and digital media skills.
Here’s a look at some of the work I created along the way!
SMAD 305: Magazine Production in Italy
I have had the privilege to study abroad in Urbino, Italy where I worked alongside other classmates to produce magazine, Urbino Now, a magazine created by JMU students depicting the culture of the Marche Region of Italy. This was an experience that immersed me in a different and broadened my visual understanding of the world…
SMAD 443: Creative Advertising Campaigns
Throughout my spring semester in SMAD 443, my group members and I created a full advertising campaign from scratch for 818 Tequila. We worked together to create a final booklet of our research, creative brief, concepting, print ads, tv ad, social media ads, out of home ads, viral video ad, guerilla marketing ad, and blind…
SMAD 342: Elements of Creative Advertising
SMAD 342 introduced the fundamentals of advertising design and content production. In this course, I learned the functions and basics for design for radio, print, out of home, and digital mediums. I worked with a group for this course. Displayed below is my individual works as well as the creative briefs for each project. Throughout…
